OVERVIEW

Directly requested by Vice President of Marketing, I returned several times to HarperCollins Publishers as Interim Art Director while permanent Art Director was on leave. My responsibilities included: supervising digital marketing efforts for 80+ imprints, overseeing the redesign of the HarperCollins.com consumer site, concepting holiday marketing and various marketing initiatives for high-profile authors. I also helped strategize partnerships for the HarperCollins 200th Anniversary with senior level stakeholders, and oversaw the creative development of various digital engagement tools to capture new audiences.